Decision Matrix

Decision Matrix Heading

Decision Matrix

L5 04 Decision Matrix

Decision Matrix Example

Decision Matrix Recap

Things to Remember

A decision matrix allows you to visualize the trade offs between different ideas when comparing across two criteria.

Ideas generally worth pursuing will be high value & low effort or high value & high effort
Ideas that are low value & high effort are generally not worth pursuing unless value increases or effort decreases in the future
Ideas that may not make sense to pursue now, may be worth pursuing later if the value of the idea increase or the effort to pursue the idea decreases

Decision Matrix Recap Quiz

SOLUTION:

High value, high effort
High value, low effort

Decision Matrix for quizzes

Use this Decision Matrix for the quizzes below

Decision Matrix - Best Idea to Move Forward

SOLUTION:

B

Quiz set up

Decision Matrix Practice

In the next two quizzes we will consider four different product ideas.

A feature that screens calls from suspected scammers
An app that alerts you when your shoelaces are untied
A feature that allows you to unsend an email up to one minute after you sent it.
An app that lets you play10 different animal sounds

Sort the Ideas

QUIZ QUESTION::

How would you categorize the four product ideas?

ANSWER CHOICES:

Idea	Value and Effort
A feature that screens calls from suspected scammers
An app that alerts you when your shoelaces are untied
A feature that allows you to unsend an email up to one minute after you sent it.
An app that lets you play 10 different animal sounds

SOLUTION:

Idea	Value and Effort
An app that alerts you when your shoelaces are untied
A feature that screens calls from suspected scammers
A feature that allows you to unsend an email up to one minute after you sent it.
An app that lets you play 10 different animal sounds

Which idea should the team pursue?

QUESTION:

Which idea should the team pursue?

Which of these four ideas should the team pursue? Why?

ANSWER:

Thanks for your response. There are two ideas that I’d recommend the team look into…

The first is the unsend idea. Have you ever wanted to unsend an email right you sent it because you noticed a typo or remembered something else you wanted to include? I know I have… There’s a lot of value in this feature and likely you could use a simple timer to delay sending so that users have a chance to “unsend”.

The second is the call screening idea. Spam calls are a huge annoyance! Screening spam calls is a hard problem to solve but there’s a ton of user value if it can figure out how to do it right.